AUTHENTICOM POWERS FORWARD WITH GROWTH STRATEGY, TAPS DREW WILLIAMS AS CREATIVE DIRECTOR – INTERNATIONAL OPERATIONS
LACROSSE, Wis. and TORONTO, Oct. 24, 2023 /PRNewswire/ — Authenticom Inc., a leading player in the data acquisition and syndication is excited to introduce Drew Williams as it’s newly appointed Creative Director – International Operations.
Williams boasts a stellar career in the automotive industry, spanning almost 2 decades. Amassing a stellar portfolio of global clients, ranging from agile startups to Fortune 500 giants, his impressive tenure includes a notable stint as Vice-President of Marketing at ibex CX, where he played a pivotal role in shaping the visual brand design and user interface/user experience (UI/UX) for a multitude of client software platforms, prominently the company’s automotive vertical suite of services and products.
The appointment underscores Authenticom’s unwavering commitment to enhance user experiences, and accelerate it’s growth strategy by establishing a robust international presence with key executives with considerable automotive vertical pedigree. Williams’ vast experience in both the automotive and marketing/design industries make him uniquely positioned to steer Authenticom’s brand vision towards new horizons, forging a path of innovation in the automotive data solutions sector.
The appointment reunites Williams with Jason Tryfon, Authenticom’s recently appointed President – International Operations and Global Growth after multiple stints together within the industry. On the news of the announcement Tryfon says:
“Having Drew as a part of this team is a key accelerant for our growth strategy with the plans we are undertaking here at Authenticom to expand our company. While we increase our footprint to serve customers, we endeavor to bring new and valuable client UX/UI enhancements to the forefront of our client experience and Drew was the only one we wanted to tend to this and all of our demand generation strategy – we’re excited to have him join us”
When asked what key initiatvies are upcoming, Williams offered the following:
“There will not be an area left untouched here at Authenticom. I’m thrilled to be handed the responsibility of bringing to market a fresh new brand, revising, and enhancing the company’s UX/UI and many other areas which will contribute to an increase in the firm’s CX and global growth. It is an honor to have the responsibility and the ability to work alongside of everyone here at Authenticom including Jason once again and Founder Steve Cottrell. We are well underway already.
About Authenticom
Authenticom is a privately held company launched in 2002. As a leader in data management services, Authenticom has expanded its family of products to support the changing environment surrounding data. Their mission is to connect the world to data through data visibility, transparency, and control. This allows organizations to leverage the power of data to drive their business operations.
For more information about Authenticom and services available, visit: www.authenticom.com.
For media inquiries or more information about Authenticom Inc., please contact:
Drew Williams
[email protected]
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SOURCE Authenticom, Inc.