KIA AMERICA CONTINUES GROWTH MOMENTUM WITH RECORD-HIGH JULY SALES OF ELECTRIFIED LINEUP
Kia’s total year-to-date EV volume nearly doubled versus last year driven by best-ever July performanceSportage and Seltos SUVs set new July records
IRVINE, Calif., Aug. 1, 2024 /PRNewswire/ — Kia America’s positive electrification trajectory continued with record-setting July sales performances. Notably, year-to-date volume of EV models experienced a remarkable increase of 99-percent year-over-year through July, reinforcing Kia’s leadership position in the global electric vehicle market.
July sales totaled 63,580, with SUVs accounting for 76- and electrified models accounting for 18-percent, respectively, of the total. The ICE Seltos SUV (+5-percent) and the Sportage SUV (+4-percent) – available with ICE, hybrid and plug-in hybrid powertrains – each set July sales records, helping to further accelerate Kia’s sales growth.
“Kia anticipated the shifting market trends and we proactively responded by improving our range of sustainable electrified models including hybrid, plug-in hybrid and all-electric models,” said Eric Watson, vice president, sales operations, Kia America. “We’ve also seen more and more consumers gravitate to the Kia brand for our award-winning SUVs including the record-breaking Seltos and Sportage models. As we expand our electrified offerings with the first-ever hybrid Carnival MPV over the next few months, we are confident that consumer interest in the Kia brand will continue to strengthen.”
In addition to the monthly sales performance, Kia America announced several initiatives, including:
Kia America was named among TIME magazine’s “World’s Most Sustainable Companies of 2024.” Companies were measured on external sustainability ratings. Key criteria included adherence to the UN Global Compact, alignment with the Science Based Targets initiative, inclusion in the S&P Global Sustainability Yearbook, participation in the UNFCCC Race to Zero, and MSCI ESG & SRI evaluations.
Kia America donated $250,000 to the American Red Cross to support emergency disaster relief and recovery efforts in response to the devastating impact of Hurricane Beryl in the U.S.
Model year 2025 pricing for three of Kia’s most popular models including the Sportage and Sorento SUVs, and the Soul urban runabout were announced.
MONTH OF JULY
YEAR TO DATE
Model
2024
2023
Model
2023
EV9
1,815
0
11,486
0
EV6
1,547
1,937
12,488
10,265
Rio
1
2,358
1,917
16,554
Forte
10,448
11,004
80,921
73,065
K5
4,713
6,215
17,520
37,112
Stinger
0
464
0
5,018
Soul
3,428
5,123
31,893
39,870
Niro
2,674
3,112
20,776
22,437
Seltos
5,481
5,251
38,267
37,674
Sportage
12,628
11,853
92,481
83,742
Sorento
7,206
8,569
53,869
51,376
Telluride
9,082
9,759
62,782
65,043
Carnival
4,557
5,285
25,640
23,107
Total
63,580
70,930
450,040
465,263
Kia America – about us
Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME100 Most Influential Companies of 2023. Kia serves as the “Official Automotive Partner” of the NBA and offers a range of gasoline, hybrid, plug-in hybrid and electric vehicles sold through a network of over 775 dealers in the U.S., including several cars and SUVs proudly assembled in America*.
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* The Sportage (excludes HEV and PHEV models), Sorento (excludes HEV and PHEV models), and Telluride are assembled in the United States from U.S. and globally sourced parts.
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SOURCE KIA America